This policy explains how iuniapopescu.ro uses cookies and similar browser technologies, the purposes for which they may be used, and the choices available to you. Consent for optional technologies is managed through the EmpireX Google Consent Mode v2 plugin.
1. Scope and definitions
A cookie is a small text file stored by a website in your browser. Similar technologies, such as local browser storage or tags, may serve comparable purposes. Some are required to deliver and protect the website; others support audience measurement or advertising-related functions and remain optional.
This policy concerns browsing on iuniapopescu.ro. It should be read together with our Privacy Policy, which explains how personal data is processed and how you may exercise your data protection rights.
2. Essential cookies
Essential technologies support website security, session continuity, language selection, form and booking operation, and the storage of your consent choice. They are required for the service requested by you and cannot be disabled through the consent banner.
The consent manager may store a preference record such as egc_consent_v2. This record tells the website whether optional categories were accepted or refused and prevents the banner from being shown on every visit. It does not, by itself, enable analytics or marketing storage. Other strictly necessary identifiers may be created by the website, its security layer or its hosting environment when technically required.
3. Optional analytics cookies
With your consent, the website may use Google Analytics to understand visits, page use, device and browser characteristics, and general performance. The resulting information helps identify technical issues and improve content. Analytics is optional and is not used to provide the core website service.
The EmpireX consent manager initializes Google Consent Mode v2 with analytics_storage denied. Analytics storage is granted only after you make an affirmative choice for that category. If you refuse it or withdraw consent, the website does not activate analytics cookies for subsequent use. Google may process data under its own terms when the service is enabled.
4. Optional marketing cookies
Marketing technologies may be used only if such services are configured on the website and you consent to them. They can support campaign measurement, advertising attribution or personalised advertising across websites. The relevant Google Consent Mode v2 signals include ad_storage, ad_user_data and ad_personalization.
These signals remain denied unless you expressly enable the marketing category. Refusing marketing does not restrict access to the website or the psychology practice's services. The website does not sell your personal data.
5. How the consent banner works
On your first eligible visit, the banner gives you three practical choices. “Accept all” enables the optional categories presented in the banner. “Refuse optional” keeps analytics and marketing disabled while allowing essential technologies. “Save preferences” applies the category-by-category choices you selected.
No optional category is treated as accepted because you continued browsing, closed the banner or remained inactive. You may change or withdraw your consent at any time; the new choice applies going forward and is stored by the consent manager.
6. Your choices and browser controls
Reopen cookie preferences to review or change your selection. You can also delete, block or restrict cookies through your browser settings. Browser controls differ by provider and device, so consult the browser's help documentation for current instructions.
Deleting cookies may cause the consent banner to reappear because the website can no longer read your saved choice. Blocking essential storage may affect language retention, forms, security checks or other core functions. Browser-level blocking does not replace the need to update your consent selection if you want the website to record a withdrawal.
7. Providers, retention and updates
Essential records are retained only for the period reasonably needed for security, service continuity and proof of your preference. Optional cookies follow the retention periods configured by the relevant provider. Exact names and durations may change when browsers, security services or Google products are updated; the consent banner remains the current interface for available optional categories.
Where Google services are enabled with consent, information may be processed by Google and its affiliates, including outside the European Economic Area, subject to the safeguards described in the provider's documentation and applicable data protection law. We periodically review the website configuration and may update this policy when technologies, providers or legal requirements change. The version and update date shown above identify the applicable document.

